Hola Todos! One of my colleagues in the Stillman School of Business sent me this article from the New York Times discussing a SEO/SEM content marketing strategy (e.g., search engine optimization/search engine marketing). The faculty member had a few questions but I noticed this article was really a good primer on what content marketing is […]
Apple/Google Hyperbole?
Hola Todos – are you ready for a little hyperbole? While I fully agree that there is a bit of truth in every statement, this might have gone a little too far. I understand that SEO/SEM search is not as powerful at it once was now that people are searching for information via Facebook, Linkedin […]