Hola Todos! Yesterday, we had an interesting nugget keyword – click bait – so let’s continue the trend and have another nugget keyword, bootstrapping. Investopedia defines bootstrapping as, “A situation in which an entrepreneur starts a company with little capital. An individual is said to be boot strapping when he or she attempts to found […]
Nugget Keyword Dictionary – What is Click Bait?
Hola Todos! I was reading an interesting article on the Apple 2.0 blog and much of the discussion focused on Click Bait. The Urban Dictionary defines Click Bait as, “An eye catching link on a website which encourages people to read on. It is often paid for by the advertiser (“Paid” click bait) or generates […]
Nugget Dictionary Keyword – What is Astroturfing?
Hola Todos! In short, I never heard this term “astroturfing” before so it’s time to post the keyword to the Nugget Dictionary. According to Wikipedia, astroturfing is: “…is the practice of masking the sponsors of a message (e.g. political, advertising, or public relations) to give the appearance of it coming from a disinterested, grassroots participant. […]
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