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2021 Super Bowl Ad Round Up: Can You Say… Celebrities?

February 8, 2021 By Dr. Dan-o Leave a Comment

Hola Todos! This year’s Super Bowl was a socially distanced one, both in the stadium and at home. And like  9 of the previous Super Bowls, this one also featured Mr. Brady – a winner yet again. Other than Super Bowl 52 when my Philadelphia Eagles won the big game (one of Brady’s few defeats), […]

Filed Under: Advertising Tagged With: Super Bowl

2017 Super Bowl Ad Round Up! Less Humor – More Unity

February 6, 2017 By Dr. Dan-o 2 Comments

Hola Todos! It was a roller coaster of a Super Bowl both on the field and in the commercials off the field.  Given our current political climate, it was not surprise that the dominant theme of the evening was “unity” – starting from the pre-game rendition of “American the Beautiful” with the added “sisterhood” after […]

Filed Under: Advertising Tagged With: Super Bowl

Super Bowl Ad Roundup: What’s with all the seriousness?

February 2, 2015 By Dr. Dan-o 1 Comment

Hola Todos! The Super Bowl is one of my favorite nights of the year on Twitter and Twitter is at its best when millions upon millions of people are all doing the same thing…such as, watching Super Bowl commercials. Last night featured an unusual set of commercials – meaning mostly serious or inspirational ones.  It […]

Filed Under: Advertising Tagged With: Super Bowl

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Who Is Dr. Dan-o?

Dr. Dan-o (AKA Daniel M. Ladik, Ph.D) is an Associate Professor of Marketing in the Stillman School of Business at Seton Hall University in northern NJ. His main teaching and research interests include marketing strategy, personal selling and sales management, servant leadership, and web 2.0/social media.
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