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Social and TV: Coming of Age

October 18, 2012 By Dr. Dan-o Leave a Comment

Hola Todos! I have been blurting about social TV in class for some time now but to my surprise, there has been few solid articles addressing the topic.  Thankfully, Mike Mikho of Big Fuel in NYC did a nice thought piece in Advertising Age that provides a number of nuggets such as: “Consider social as […]

Filed Under: Advertising, IMC, Web 2.0/Social Media Tagged With: social TV

Who Is Dr. Dan-o?

Dr. Dan-o (AKA Daniel M. Ladik, Ph.D) is an Associate Professor of Marketing in the Stillman School of Business at Seton Hall University in northern NJ. His main teaching and research interests include marketing strategy, personal selling and sales management, servant leadership, and web 2.0/social media.
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