Hola Todos! It’s the first week of fall and for some reason or another, the universe still seems chaotic. My to-do lists have to-do lists…know what I mean? It’s only September and I need to focus! I have too many things to do and being distracted or anxious does not help in any way, shape […]
Are Product Shortages a True Marketing Strategy? The Case of White Claw
Hola Todos! The DigNuggetville “Reboot” post generated a number of questions and I love to answer questions (read= SEND MORE QUESTIONS!!! – dignuggetville@gmail.com– – or – – @DanoLadik on Twitter). Danielle Ceccarelli asked, “White Claw hard seltzer is saying they are running low on product when they increased revenue by 300%. Is this a marketing […]
DigNuggetville 2.0 – The Reboot
Hola Todos! I hope we had a wonderful summer… All summer, I have been thinking about a DigNuggetville re-boot. The blog turned 8 years old in August with over 300 posts in those early years. The last 3 plus years, however, have been very light with only a scattering of posts. Rather than rehash all the reasons why DigNuggetville […]
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