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Apps, Pinterest, Human as Brand, Apple CLV & Potpourri

February 13, 2012 By Dr. Dan-o 2 Comments

Hola Todos! I had a crazy/nutty/busy last week so I did not get a chance to read much – or as least read as much as I usually do.  Moreover, classes are in full swing so we a plethora of different conversation threads active among us.  I love to add fuel to the fire so […]

Filed Under: Advertising, Apple, Internet, Loyalty, Web 2.0/Social Media Tagged With: Apple, Apps, GetGlue, Human as Brand, Pinterest, Twitter

Topic Talk Thursday – Know Your Audience

November 3, 2011 By Dr. Dan-o Leave a Comment

Hola Todos! Today’s Topic talk is from Steve Stiles, Associate Program Coordinator at The Strive Group. Steve is going to talk to us about knowing your audience.  Steve, the floor is yours…     Hello everyone, I found an interesting article in a recent Business Week issue titled “Cultural Tastes Affect International Food Packaging.”  A […]

Filed Under: Loyalty Tagged With: Topic Talks

Topic Talk Tuesday – Relationship Loyalty vs. Company Loyalty

November 1, 2011 By Dr. Dan-o Leave a Comment

Hola Todos! As you all know, I love to do what I call “Topic Talks” in class.  A Topic Talk is an article or topic that is interesting, current, and most important, has a “nugget” for future use.  Best of all, students found and presented these Topic Talks which always involved the class jumping in […]

Filed Under: Loyalty Tagged With: Loyalty

Who Is Dr. Dan-o?

Dr. Dan-o (AKA Daniel M. Ladik, Ph.D) is an Associate Professor of Marketing in the Stillman School of Business at Seton Hall University in northern NJ. His main teaching and research interests include marketing strategy, personal selling and sales management, servant leadership, and web 2.0/social media.
View Dr. Dan-o's profile on LinkedIn

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