Yahoo, Yahoo and More Yahoo!

Hola Todos!

No question that the biggest story in the week as been Yahoo! and their dynamic new CEO Marissa Mayer.  One of the latest has been detail on her pay and bonus package (click here).  With 5 CEOs in the last 5 years, I guess I should not have been surprised that Marissa’s full package vests in 5 years.  By contrast, Apple CEO Tim Cook’s package vests in 10 years.

One of the best articles of the week is courtesy of Douglas Rushkoff  (click here) who although is favorable on the hiring, is mindful a massive turnaround in the web 1.0 or web 2.0 era hasn’t happened.  Sure IBM and Apple are classic tech turnaround case material but these were hardware and software companies; digital problem children are either bought out for their technology/patents or just go under.

Who am I to sit out on this party? Check out comments by Dr. Dan-o on E-Commerce Times (click here).  Erika Morphy does a nice job detailing arguments for and against Yahoo’s new CEO.



Best regards,

Dr. Dan-o


Daniel M. Ladik, PhD

Associate Professor of Marketing

Stillman School of Business

Seton Hall University




One thought on “Yahoo, Yahoo and More Yahoo!

  1. Pingback: Marissa Mayer’s 1 Year Anniversary at Yahoo: Job Well Done!

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