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All Roads Lead Back to WiiFM (What’s in it for Me?)

November 5, 2019 By Dr. Dan-o Leave a Comment

Hola Todos! One of my classes this fall is the Dr. Dan-o standard – Professional Selling (aka – how to be persuasive, particularly in the non-verbal deptarment). As those of you who have been torchered by me in the past know I always stress – What’s in it for me or WiiFM (see previous WiiFM […]

Filed Under: Leadership, Sales Force Management Tagged With: WiiFM

Happy Birthday to the Internet: It’s the 50th Anniversary!

October 29, 2019 By Dr. Dan-o Leave a Comment

NASA Experience

Hola Todos! Whoa – it sounds really weird to say it but, today is the 50th anniversary of the Internet. Off the top of your head, I bet you would say that Neil and Buzz’s walk on the Moon was the biggest event of 1969, of which, it had the most significant impact on humanity. […]

Filed Under: Internet

Go Watch… Abula’s Luck on HBO!

October 3, 2019 By Dr. Dan-o Leave a Comment

Hola Todos! For the 1st time ever, a member of the DigNuggetvile community has a movie short on one of the major streaming services. I’m very happy to announce that Ricky Rosario’s (Seton Hall class of ’11) flick Abula’s Luck made its debut on HBO this week and is available on demand for your viewing […]

Filed Under: Notes from Dr. Dan-o

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Who Is Dr. Dan-o?

Dr. Dan-o (AKA Daniel M. Ladik, Ph.D) is an Associate Professor of Marketing in the Stillman School of Business at Seton Hall University in northern NJ. His main teaching and research interests include marketing strategy, personal selling and sales management, servant leadership, and web 2.0/social media.
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